Serums are a little bit confusing – let’s be honest. They have the smallest bottles with the highest price tags. Serums should be applied as a base after cleansing and toning the face. Unlike creams, which sit on top of the skin, serums seep deep down. The reason they are so expensive is because serums are made with a greater concentration of active ingredients – that is why they can make such a big difference in your skin care routine. Only one or two drops can provide coverage for your entire face.
Below you can find which ingredients to look for to find the right product for your skin type.
If your skin is dry, products with hyaluronic acid can help it to retain moisture, and add plumpness to the skin. Oils such as rose hip, camellia and chia seed can also be highly effective on dry skin as they provide heavy duty hydration but won’t clog up your pores.
Skin Inc. – Hyaluronic Acid Serum Long-Lasting Hydration ($58)
Anti- aging products can’t turn back time, but they can slow down the damage from pollution and UV radiation. Antioxidant-rich serums will improve the evenness of skin tone and prevent deep wrinkles and lines. Peptides are also effective in restoring elasticity.
OLEHENRIKSEN – Truth Serum ($90)
Retinols have the ability to smooth the surface of the skin and are proven to be especially effective on cystic acne. That being said, it is too harsh to use as an all-over product, so it should only be used as a spot treatment. Ingredients to look for in an all over serum are vitamin C (enhances skin’s repair process and reduces irritation), zinc (soothes irritation) and salicylic acid (unclogs pores).
Peter Thomas Roth – Pro 3% Retinoid Plus ($102)
Serums with a lot of vitamins are great for brightening and lifting dull skin. Glycolic acid also naturally exfoliates the skin, leaving behind a fresh complexion.
Skin Laundry – Brightening Serum with Glycolic Acid ($63)
In some cases, people will extremely oily skin can find that if they find a serum that works for them, they will be able to pass on moisturizer. Like fighting fire with fire, face oil can be balanced with the use of other oils to stabilize the skin. Alternatively, gel-like serums evaporate faster so they tend to dry out the skin a little bit. This has a mattifying effect as it causes oil to dissipate.
Osmia Organics – Balance Facial Serum ($50)